We have a lure that excites both the fish and kids of all ages. That's right, the Whiz Kids Swimbait line up, with color-changing technology, is the perfect way to increase your little one's interest in fishing while at the same time catching fish. These lures change colors as the water conditions change, thereby matching what a real bait fish does in nature. What better combination can there be? Whiz Kids Swimbait Lures for Kids of All Ages! Pick up a few today and start catching more fish the next time you take your little 'fishin' partner to the water!