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Smartbaits Straight Shooter
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Smartbaits
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When faced with deep, clear water and finicky fish, no technique works better than a 'Drop Shot' rig, and that's the reason our 'Straight Shooter' is the perfect worm for this method of bassin'.
Nichols Lures Sledgehammer Swim Jig
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Nichols Lures
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Featuring a super beefy 5/0 Black Nickel hook, our Sledgehammer Swim Jig is built with quality and endurance in mind. Behind its hand-painted Metal Flake lead head, you will find our Patented Toothpick Keeper Collar. We designed this jig for heavy use with braided line. The hook simply WILL NOT bend....
Bass Assassin Tapout
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Bass Assassin
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The Bass Assassin Tapout worm is a floating worm that bass can't resist! The Tapout worm is infused with BANG bass attractant, and can be fished wacky, dropshot, Texas rigged, and is particularly effective on a Carolina rig.
Phenix Baits Phx Vibrating Wobble Jig
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Phenix Lure and Bait Company
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This is the jig you want when you need action on the bottom. The Phenix Vibrating Wobble jig just can’t be beat with it’s unique combination of a custom Mustad® 5/0 Needle Point Black Nickel hook along with the custom Phenix Vibrator Blade connected by two split rings gives it incredible action when ...
Bass Assassin Lit'l Tapper
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Bass Assassin
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The Lit'l Tapper has the same great action as the larger Tapout worms but are made slightly smaller for a more compact option for finesse presentations. These 4 1/2" worms are available in 17 colors and are infused with liquid salt and BANG bass attractant.
XZONE Panfish Series 2" Stinger 18pk
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X Zone Lures
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The X Zone 2" Stinger is a dynamic bait that flat out catches fish. This bait is a must have for your tackle box.
Nichols Lures Metal Blade 0700 Series
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Nichols Lures
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Our Metal Bladed Spinnerbaits combine the rock-solid Pulsator frame with solid Nickel, Copper, and 24K Gold plated blades. Available in any shape and color imaginable to suit each angler's needs. When selecting skirt color, refer to the Spinnerbait Color Guide, and keep in mind that head color will m...
Larry The Lizard Custom Baits Rattlin Frog-N-Craws
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Larry The Lizard
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4" Rattlin Frog-N-Craws: 5 Ct. Pack The Frog-N-Craw is both a Top-Water or sub-surface fishing frog, and an awesome jig trailer(jig sold separately). This bait is 100% American high quality floating soft plastic. The design of the bait makes it react just like a real frog fished weedless weightless. ...
Nichols Lures Old School Hologram
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Nichols Lures
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The legendary Old School Hologram Spinnerbait returns. While we will continue to carry our "new style" Hologram Pulsator, we thought this classic deserved a rebirth. Complete with Premium 24K Gold or Nickel Willow Blades featuring either Solid or Scale Hologram tape on top, these baits are available ...
V&M Wild Thang Series Cliff's Wild Craw
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V&M
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The V&M Wild Thang series is all about wild action, which is why the V&M Wild Thang Craw is designed with fluttering J-shaped claws that provide a lethal thumping action. Along the body, the V&M Wild Thang Craw is fitted with a number of appendages that provide complimentary micro-movements. As with ...
Bass Assassin Lit'l Dumplin
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Bass Assassin
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The Little Dumplin is a pre-rigged plastic/jig combo that comes with one pre-rigged 2in Pro Tiny shad and one spare body.
Dynamic Lures J-Spec
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Dynamic Lures
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The J-Spec is the Ultimate 3 inch multi-species jerkbait. This stunning lure is the prime example of innovation. Professionally designed with an action and feel that has been tested and proven time and time again. Its unique size and shape produce an erratic action that triggers aggressive bites. Thi...
Bay Rat Lures Battle MD
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Bay Rat Lures
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The Bay Rat Lures Battle MD is a custom quality, hand painted, floating, medium diving crankbait, constructed with 100% USA made materials and components. The Bay Rat Lures Battle MD is a very versatile crankbait, suitable for all game fish. This medium diving crankbait offers great action, durabi...
Bass Assassin Elite Shiner
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Bass Assassin
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The Bass Assassin Elite Shiner Swim Bait is the perfect bait for bass and it also works wonders on other large game fish! They feature a medium sized paddle tail that gives it a superior tight wiggling action and is made of our super soft plastic. The Elite Shiners are infused with the B.A.N.G. Combo...
XZONE Hand Pour Series Swammer 6pk
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X Zone Lures
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The Ultimate 4 inch Swimbait. Whether fishing over flats, deep water structure or in open water the X Zone Swammer is ideal for catching bass, walleye, pike. The X Zone Swammer is also a top pick for ice anglers fishing for Lake Trout. The Swammer features a 100% true hand-poured composition, ...
Liquid Mayhem Moments of Mayhem
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Liquid Mayhem
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5 Pack of our most popular scents - Contains natural baitfish enzymes infused with powerful amino acids and other bite stimulants - Formulated to target a fishes olfactory glands - Triggers more aggressive strikes - Fish will hold on to the artificial bait much longer meaning more hook ups and more f...
XZONE Pro Series 6" Muscle Back Hawg Hunter 8pk
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X Zone Lures
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The X Zone 6” Muscle Back Hawg Hunter features a classic creature bait design and has a distinctive cross ribbed body design with appendages to provide big movements. The specialized plastic, super fine salt and scent infused formula used to make the Hawg Hunter allows the bait to present naturally a...
XZONE Pro Series 6" MB Fat Finesse Worm 12pk
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X Zone Lures
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Classic finesse worm shape, just fatter! Catch more bass with a subtle presentation change! Besides its awesome shape and design the X Zone 6" MB Fat Finesse Worm FLOATS. Whether rigged on a shakey head or texas rigged with a tungsten weight, when the Fat Finesse worm hits the bottom - the tail st...
Liquid Mayhem Bass Attractant Crawfish Scent
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Liquid Mayhem
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Originally formulated for bass, this scent also produces well for walleye - Made with real crawfish - Contains natural baitfish enzymes infused with powerful amino acids and other bite stimulants - Formulated to target a fishes olfactory glands - Triggers more aggressive strikes - Fish will hold on ...
Controlled Descent Paddle Shad
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Controlled Descent Lures
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Includes 6, 4" Paddle Shad, 6 flotation Inserts, 1 Owner 4/0 5167-141 hook. Get Inhaled! Adjustable buoyancy is what sets Controlled Descent Lures™ apart from other soft plastics. Our strategically placed hollow cavity provides the perfect location to insert foam (provided in each package) to a...
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