Softbaits

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Smartbaits Straight Shooter
Smartbaits Straight Shooter
by Smartbaits
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When faced with deep, clear water and finicky fish, no technique works better than a 'Drop Shot' rig, and that's the reason our 'Straight Shooter' is the perfect worm for this method of bassin'.
Bass Assassin Tapout
Bass Assassin Tapout
by Bass Assassin
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The Bass Assassin Tapout worm is a floating worm that bass can't resist! The Tapout worm is infused with BANG bass attractant, and can be fished wacky, dropshot, Texas rigged, and is particularly effective on a Carolina rig.
Bass Assassin Lit'l Tapper
Bass Assassin Lit'l Tapper
by Bass Assassin
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The Lit'l Tapper has the same great action as the larger Tapout worms but are made slightly smaller for a more compact option for finesse presentations. These 4 1/2" worms are available in 17 colors and are infused with liquid salt and BANG bass attractant.
XZONE Panfish Series 2" Stinger 18pk
XZONE Panfish Series 2" Stinger 18pk
by X Zone Lures
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The X Zone 2" Stinger is a dynamic bait that flat out catches fish. This bait is a must have for your tackle box.
Larry The Lizard Custom Baits Rattlin Frog-N-Craws
Larry The Lizard Custom Baits Rattlin Frog-N-Craws
by Larry The Lizard
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4" Rattlin Frog-N-Craws: 5 Ct. Pack The Frog-N-Craw is both a Top-Water or sub-surface fishing frog, and an awesome jig trailer(jig sold separately). This bait is 100% American high quality floating soft plastic. The design of the bait makes it react just like a real frog fished weedless weightless. ...
V&M Wild Thang Series Cliff's Wild Craw
V&M Wild Thang Series Cliff's Wild Craw
by V&M
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The V&M Wild Thang series is all about wild action, which is why the V&M Wild Thang Craw is designed with fluttering J-shaped claws that provide a lethal thumping action. Along the body, the V&M Wild Thang Craw is fitted with a number of appendages that provide complimentary micro-movements. As with ...
Bass Assassin Lit'l Dumplin
Bass Assassin Lit'l Dumplin
by Bass Assassin
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The Little Dumplin is a pre-rigged plastic/jig combo that comes with one pre-rigged 2in Pro Tiny shad and one spare body.
Bass Assassin Elite Shiner
Bass Assassin Elite Shiner
by Bass Assassin
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The Bass Assassin Elite Shiner Swim Bait is the perfect bait for bass and it also works wonders on other large game fish! They feature a medium sized paddle tail that gives it a superior tight wiggling action and is made of our super soft plastic. The Elite Shiners are infused with the B.A.N.G. Combo...
XZONE Pro Series 6" Muscle Back Hawg Hunter 8pk
XZONE Pro Series 6" Muscle Back Hawg Hunter 8pk
by X Zone Lures
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The X Zone 6” Muscle Back Hawg Hunter features a classic creature bait design and has a distinctive cross ribbed body design with appendages to provide big movements. The specialized plastic, super fine salt and scent infused formula used to make the Hawg Hunter allows the bait to present naturally a...
XZONE Pro Series 6" MB Fat Finesse Worm 12pk
XZONE Pro Series 6" MB Fat Finesse Worm 12pk
by X Zone Lures
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Classic finesse worm shape, just fatter! Catch more bass with a subtle presentation change! Besides its awesome shape and design the X Zone 6" MB Fat Finesse Worm FLOATS. Whether rigged on a shakey head or texas rigged with a tungsten weight, when the Fat Finesse worm hits the bottom - the tail st...
XZONE Hand Pour Series Swammer 6pk
XZONE Hand Pour Series Swammer 6pk
by X Zone Lures
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The Ultimate 4 inch Swimbait. Whether fishing over flats, deep water structure or in open water the X Zone Swammer is ideal for catching bass, walleye, pike. The X Zone Swammer is also a top pick for ice anglers fishing for Lake Trout. The Swammer features a 100% true hand-poured composition, ...
Controlled Descent Paddle Shad
Controlled Descent Paddle Shad
by Controlled Descent Lures
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Includes 6, 4" Paddle Shad, 6 flotation Inserts, 1 Owner 4/0 5167-141 hook. Get Inhaled! Adjustable buoyancy is what sets Controlled Descent Lures™ apart from other soft plastics. Our strategically placed hollow cavity provides the perfect location to insert foam (provided in each package) to a...
Dynamic Lures Ten Craw
Dynamic Lures Ten Craw
by Dynamic Lures
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Finally a Soft Plastic Craw with a Realistic Body Profile. Most craw baits have a skinny, small body that is unrealistic. More natural looking means more strikes. Dynamic Lures designed the new Ten Craw with the idea of a more REALISTIC body shape and more DURABILITY. No need for tons of these baits ...
Smartbaits Swimming Jesse
Smartbaits Swimming Jesse
by Smartbaits
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Looking for the perfect swimbait to fish through lily pads, hydrilla beds, milfoil mats and laying logs? Then the Smartbaits line of 'Swimming Jesse' is what you've been looking for! Never in the history of fishing has a lure been able to do what the Swimming Jesse does...change colors during the ret...
Slimers Leech
Slimers Leech
by Slimers
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The 3" black grub leech is Slimers most popular bait. We recommend the black leech for walleye, bass, trout, crappie and try it ice fishing.
Smartbaits Gifted Grub Glow
Smartbaits Gifted Grub Glow
by Smartbaits
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Our glowbaits will glow for hours after minimal exposure to sunlight or artificial light. No need for recharging after a few casts. Our baits have the longest lasting glow times available. After a few minutes of exposure to light our baits can glow for up to 8 hours. Our baits glow brighter than any ...
Keitech Swing Impact
Keitech Swing Impact
by Keitech
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The Keitech 3.5-Inch Swing Impact is a proven tournament winner. These versatile swim baits come in four sizes to match any fishing conditions. The Keitech original two-tone color injection process uses different types of salted plastics to achieve better balance and action. The 3.5" Keitech Swing Im...
Bass Assassin Twitch Assassin
Bass Assassin Twitch Assassin
by Bass Assassin
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The Twitch is a slim profile, soft jerkbait perfect for a range of finesse applications. Its deep, grooved back and tapered tail design give it a subtle action that does not overpower the situation, making it a perfect choice for targeting finicky or pressured fish. For a weedless rig with plenty of ...
Smartbaits Smart Bomb
Smartbaits Smart Bomb
by Smartbaits
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From fishing them 'Wacky Style' of bassin' to 'Carolina Riggin', if you want to put more fish over the side of your boat, then you'll have one of the Smart Bomb baits tied on your rod. Smart Bomb baits have a feature that finesse anglers love. The lure sinks slowly allowing the color-changing baits t...
Doomsday Tackle Co. D-Hop 75
Doomsday Tackle Co. D-Hop 75
by Doomsday Tackle Co.
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The new Doomsday D-Hop 75 is the culmination of the evolution of topwater plastics. Made from Dura Foam™, this bait is soft, pliable, durable and has such a low density that it will float any hook you decide to place in it. The D-Hop 75 fixes all current issues with current top water frogs on the mar...
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