Smart Catch was conceived thanks to a ringing phone in a ski jacket pocket while riding a chairlift. Overly nervous that the phone would wind up in the snowy glade forty feet below, an important call went unanswered. Finding no suitable phone "safety strap" on the market (others used vital ports, were flimsy or only fit one particular phone model), the quest to develop a new kind of tether began. The result is Smart Catch. Now, whether you prefer the convenience of a neck lanyard for every day, or a leash for peace of mind in exceptional conditions, Smart Catch is the smart way to catch your smart phone.