The Search ~ Below Zero

Last year I shared the soft water "THE SEARCH" video. It was very well done and I knew so many of us would be able to connect to how it feels to fish the open water in the warm summer months. When the latest installment of "THE SEARCH" was released with the sub title "BELOW ZERO", my first thought was "not for me, its not my thing". But let me tell you, I felt the same excitement and made the same connection to the hardwater video as I did to the softwater video. I guess a fisherman is a fisherman is a fisherman, regardless of the season. Have a watch, it will pump you up for you next fishing outing....and yes I'm starting to admit to myself that I have caught the ice fishing bug. Enjoy!